Increase Every Business in This Economy With Email Marketing ...

Are you trying to figure out a way for your brick on mortar business to succeed with online marketing? There are a lot of ?marketing gurus? who approach your business telling you to list your business online, tell you the internet is the way of the future, and so on. How does that translate into real returns for a business that has a customer base that didn?t find it ?online?? Here are some simple steps that internet businesses use and can be applied to a traditional business.

1. Whether you have foot traffic or web traffic, start asking for email address?. Customers that have come to you will be glad to receive information about new happenings. Tell them you won?t SPAM or sell the list to anyone. Protect your list, it builds trust and your customers will look forward to receiving it. Try offering incentives or give away something to encourage getting emails. This applies the ?Giver?s Gain? theory. Online marketers do it, so should every one, maybe a 10% coupon is just enough to get that email.

2. Pick a product or special of the month your customers can take advantage of, everyone likes to know they can take advantage of a good deal. Remember that your email is not a sales speech, but is meant to simply inform people about your product.

3. Have a system that will send emails on a regular, consistent basis. The message in every email should remind your customers why they should choose you. Being consistent creates trust and your customers will look forward to your emails. This also allows them to forward on your information easily to friends who may want to know more as well.

It is important that you are consistent, informative, and offer incentives to return. When you do this you should be able to generate increased business and sales with little effort.

Tyson Russell is the author who dares to share what others don?t. Go to and see what?s in store for you.
http://www.keep-intouch.com
Call Tyson Russell at 951-693-0440 Ext 207 for a live demo

Author: Tyson C Russell
Article Source: EzineArticles.com
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This entry was posted on Thursday, February 16th, 2012 at 7:10 am and is filed under Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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