People increasingly use Google's local search. In fact, millions of searches every day now more than a third for local businesses. Do you know where you rank for local search? It does not matter if it's only a few points less on the front page can be thousands and thousands of dollars mean in lost business opportunities. Depending on where you live, can use Google Maps local business to 7-screen, 5 or 3 This search result.
Here are the first10 factors that lead to a local list package Google:
1st The claim that your company.
Submit your business to Google local listings if it is not. If you have already displayed, right click on your listing. You can update the information after it is confirmed that your company sent a postcard to your business.
2nd With a local address.
Sounds simple enough, but sometimes aggregatorsLists of addresses that Google uses business and not the physical location of business in the city.
3rd Make selected the correct category.
In preparing its business profile to use the tag category. Keep it simple, like "pizza" instead of "Gourmet Pizza" and use other search terms relevant to your business. In this example, a pizza restaurant would use "Italian", "sandwich", "sub", "Pizza Delivery ". ThinkIn other words, the people at the local level who are looking for the company to.
4th Enter your group of business, product or service in the title.
. If your company is named "John", any kind of activity If your company claimed, adding: "John's Pizza and Subs" for the title.
5th Proximity your company in the city.
Not much you can do this, but if other factorscan be optimized for higher rank than a company closer to downtown.
6th Product / service keywords in your description instead of Google Pages
Fill your site with a description of all relevant information about your activities, products and services. Use relevant keywords, such as you have when you select the categories.
7th Adding photos to your Google page instead
The more the better photos. Not only the exterior of theHer company, but for your products, services and interiors. You can also capture video if possible. Adding images is also the ratio of actual customer opinions on your ad. This should be a necessary, not a choice.
8th Customer reviews.
Reviews on Google Maps are not as hard as we sometimes on Yelp. Ask customers to write reviews on your ad. The judgments are not filtered, since they are on Yelp to "review panel", ie ifwas so inclined ?
9th Local telephone number.
If you have multiple locations, make sure that each locality has its own list with the correct local phone number. Many of you have multiple phone lines and you must ensure that the main number listed on the site according to the number of Google Maps.
10th your website.
Your company website must have the same information that your display Google Map. It is the addressclearly on the home page with a phone number? You have photo on your site? The number of inbound links to your site you can also Google that your website is important and can influence the positioning card in the list. Twitter, Facebook, LinkedIn, YouTube, and all other local review sites count as inbound links.
This is what we believe are the 10 most important factors when you see your site in Google Maps. Google states there are more than200 + factors they use, but from our experience, focus on these first ten before you go to a search engine marketing company looking to bump up another notch or two.
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